A podcast for founders and HR leaders
Let’s talk about leadership as it really is.
A focused 45-minute conversation about your leadership journey, people decisions and culture — what actually works, what does not, and why.
One recording.
Three outcomes.
This is more than an interview. We turn your experience into content that makes your leadership logic, values and culture understandable — and gives you useful material to share.
Podcast
An edited 45-minute conversation that preserves your voice, thinking and real leadership experience.
Blog article
The most valuable principles and lessons from the conversation, shaped into a readable story.
Shareable image
A visual featuring you and your core idea, ready to use on LinkedIn and other channels.
What do we
talk about?
The conversation does not follow a rigid questionnaire. Before recording, we choose the angle that best fits your experience and go where the real lessons, tensions and useful knowledge are.
•The founder and leader journey
Which challenges changed you? What have decisions, mistakes, growth and responsibility taught you?
•Leadership principles
Which principles guide your decisions and your team? Why these, and how do they show up in practice?
•HR strategy and culture
Who should join the organisation, who should not, what culture needs to be designed — and what cannot be hidden behind value statements?
•Difference, fit and friction
How does difference enrich a team? When does it become resistance, conflict, or work that does not fit the person?
Culture is not what is written on the wall. Culture is what is tolerated every day.
The most useful leadership lessons rarely come from ideal situations. They come from a wrong hire, a difficult partnership, team tension, burnout, growing pains and decisions nobody else could make for you.
We are not looking for a polished success story. We are looking for experience other leaders can genuinely learn from.
How does it
work?
You bring the experience. We help uncover it, articulate it and shape it into content that does not sound like advertising.
01
Focus
We agree on the strongest angle and themes for your story.
02
Recording
45 minutes of guided, natural and honest conversation.
03
Editing
We create the podcast, blog article and shareable visual.
04
Publishing
The podcast is shared via email, LinkedIn, Facebook, Instagram, SoundCloud, Spotify and YouTube, reaching 7,000+ relevant people.
Who is it for?
If you have experience worth talking about honestly.
- ✓A founder or CEO who has had to grow the company and themselves at the same time.
- ✓An HR or people leader who consciously shapes people decisions and culture.
- ✓A leader with a point of view on team fit, difference, accountability and collaboration.
- ✓Someone willing to share difficult lessons, not only a finished success story.
New blog post
Helena Ojala and Mikk Orglaan on recruitment and leadership culture
How do you find people who help a company achieve its goals? Helena Ojala and Mikk Orglaan discuss the fit between work and people, motivation and why a poor hire can fill a leader’s desk with fires.
They also explore critical roles, assessing candidates and how recruiters, HR and leaders work together. Read the full conversation in the blog post.
Read the article →
Blog post
Birgit Arus and Mikk Orglaan on sales and leadership culture
Birgit Arus and Mikk Orglaan discuss why a good product alone does not make a sale and how to find the value that matters to each customer. Their conversation moves from the courage to make sales calls to people’s different strengths and managers’ blind spots.
They also talk about trust, feedback, overload and the conditions in which people can thrive. Read the full conversation, with every topic and example, in the blog post.
Read the article →Your experience may help another leader make a better decision.
Tell us briefly what you would like to talk about. We will see together whether your experience fits the podcast’s focus.
Suggest your topic →